
lifestylE BrandS
traditional
characterful
authentic
understated
Zalnerhof is a family-run mountain farm in the Dolomites, built on honest craftsmanship, high-quality farm products, and the harmony between tradition and contemporary comfort. The goal was to develop a brand identity that captures these values and brings the holiday apartments to life as a true place of retreat.
Expertise
The five leaves stand for the main village of Latsch and the four fractions Goldrain, Morter, Tarsch and St. Martin im Kofel.
The brand identity of Zalnerhof translates the authentic, earthy, and comforting atmosphere of the place into a cohesive visual language. It unites tradition, natural simplicity, and modern comfort to create a design that conveys tranquility, relaxation, and meaningful moments.
Brand elements






With small actions, such as the distribution of merchandise, the brand is brought into the homes of the citizens.











Photos: Manuel Pazeller
lifestyel Brands
Zalnerhof is a family-run mountain farm in the Dolomites, built on honest craftsmanship, high-quality farm products, and the harmony between tradition and contemporary comfort. The goal was to develop a brand identity that captures these values and brings the holiday apartments to life as a true place of retreat.
Goals:
unique, authentic, future-oriented, traditional
Expertise
The five leaves stand for the main village of Latsch and the four fractions Goldrain, Morter, Tarsch and St. Martin im Kofel.
Brand elements














With small actions, such as the distribution of merchandise, the brand is brought into the homes of the citizens.



Photos: Manuel Pazeller