THONET, Identity, Exhibition, Publication
THONET
Thonet experienced its heyday in the 19th century with furniture made of bent wood. As the inventor of the iconographic bentwood coffee house chair, it was important for us to return to these roots in the rebrush.
The goal was to present a unified, strong image both internally within the company and in external communications. It was important to sharpen the corporate design elements and to put the design elements in the foreground.
We developed a brochure concept for Thonet for the product range and the graphics around the exhibition stand CAFÈ THONET at the imm cologne 2020.
Target formulation
→ timeless, clear, iconographic
Services
Signet CAFÉ THONET
Communication material
Trade fair design
Ads for print and digital media
Wall lettering & labels
Product brochures
Client: THONET
Photography imm cologne 2020: Constantin Meyer Photographie
Scenography: Sebastian Herkner
Graphic Design: FRENDZ.CLUB
THONET, Identity, Exhibition, Publication
THONET
Thonet experienced its heyday in the 19th century with furniture made of bent wood. As the inventor of the iconographic bentwood coffee house chair, it was important for us to return to these roots in the rebrush.
The goal was to present a unified, strong image both internally within the company and in external communications. It was important to sharpen the corporate design elements and to put the design elements in the foreground.
We developed a brochure concept for Thonet for the product range and the graphics around the exhibition stand CAFÈ THONET at the imm cologne 2020.
Target formulation
→ timeless, clear, iconographic
Services
Signet CAFÉ THONET
Trade fair design
Wall lettering & labels
Communication material
Ads for print and digital media
Product brochures
Client: THONET
Photography imm cologne 2020: Constantin Meyer Photographie
Scenography: Sebastian Herkner
Graphic Design: FRENDZ.CLUB